YOUR GUIDE — FROM START TO SOLD
Owning a home is one of the biggest financial commitments of your life, so when it comes time to sell your property, it's important to have a trusted advisor. I will help you determine a pricing strategy and expertly market your home to attract the right buyers.
You can depend on me to guide you through the selling process with confidence.
Learn About Selling a House
When to Sell
Timing is everything when it comes to selling. Luckily, I have the market insights and expertise needed to sell quickly and for the highest price. I will keep you informed about the transaction process and the current state of the housing market. With me as your partner, you'll always know when it's the right time to make your move.
Preparing to Sell
Now that you've made the decision to sell your house, I will help you put your best foot forward in the preparation process — from walking you through the appraisal and providing staging tips, to advising you on possible renovations or necessary repairs. With my assistance, you'll be armed with the crucial information you need to attract buyers and get the best price possible.
Attracting Buyers
I will market your home to the right buyers with my comprehensive marketing strategy, including exposure on the most popular real estate websites and hosting open houses and individual tours for qualified buyers.
Closing
Congratulations! You've received an offer on your house. But now what? Before completing your transaction, there will be a few last-minute tasks to deal with — are you prepared to tie up any loose ends? Not to worry with me on your team. I will be there to make sure you're ready for everything that comes next, including offering guidance on whether you should accept that offer or not.
HOW I CAN HELP YOU SELL A HOME
Helping find a buyer for your home is only one facet of a real estate professional’s job. There are many more aspects including explaining the basic real estate practices and principles and all the related paperwork, performing a Comparative Market Analysis (CMA) to help determine your home’s value, helping to prepare your home for sale, listing your home, marketing your home, and keeping you informed throughout the process. It’s important to work with someone who will assist you with the paperwork, negotiate on your behalf, make sure deadlines are met, and work with the escrow company.
By working with me, you will:
- Be more likely to realize the highest return on the sale of your home
- Reduce the number of days your home is on the market
- Become familiar with all the terms, processes and paperwork involved in selling your home
- Have confidence that your home will enjoy exposure to more buyers and agents with qualified buyers
- Receive regularly updated market information that will enable you to make informed decisions
- Have a skilled negotiator working on your behalf
- Have peace of mind knowing that all the details of your sale are being handled properly by a licensed and trained professional
EXCLUSIVE LOOK
This exclusive network marketing platform allows me to share listings within the Coldwell Banker® network in three ways: Brokerage Exclusives, Sneak Peeks and Wants & Needs.
Brokerage Exclusives
Enables me to exclusively share listings within my brokerage for a specific period of time with your consent. With Brokerage Exclusives you can receive pre-market exposure for your listing with an extended network of in-house Coldwell Banker agents prior to the MLS or public marketing.
Sneak Peeks
Allows me to share Sneak Peek listings with participating Coldwell Banker agents across the country for one business day before the listing is submitted to the MLS and publicly marketed, allowing advanced marketing to a powerful network of agents that are actively waiting for new listings.
Wants & Needs
Allows me to promote buyers’ wants and needs within our national network to participating agents across the country, bringing more potential buyers to your home.
ATTRACTING BUYERS
The Coldwell Banker® brand offers powerful and comprehensive marketing tools for attracting buyers and getting houses sold. In addition to our industry-leading online strategy, I use a proven combination of traditional and cutting-edge methods to showcase your property.
Market Your Home With the
#1 Most Visited
Real Estate Brand Online*
*Reflects Total Website Visits For 2021. Source: ComScore 2021 Media Trends
CBx BUYER PROFILE
Buyer Targeting
For your home’s marketing to be effective, it needs to reach the right audience. CBx, an innovative tool developed exclusively for the Coldwell Banker® network, uses predictive data to analyze your local market, neighborhood and more. CBx presents a buyer matching score and profile of the most likely buyer for your home and where these buyers currently live, so I can focus my marketing on reaching them.
Key CBx Data Includes
- Most Frequent Online Activity
- Most Visited Websites
- Top Media Types
- Median Age
- Average Education Level
- Homes With Children
- Average Family Size
- Median Commute Time
- Average Household Income
- Increase In Residents’ Income
Spotlight Marketing Program
Marketing Your Home
In today’s competitive real estate market, the key to success is differentiation – doing common things in an uncommon way. In fact, differentiation from the competition has become the cornerstone of outstanding real estate service.
I am proud to deliver exceptional property marketing that is designed to attract attention, showcase your property’s distinctive qualities and help your home sell quickly and for the best price.
Print Marketing
Our comprehensive plan includes professionally printed mailers, full-color property brochures and so much more. From concept to completion, your property will be uniquely cared for and expertly marketed.
Digital Marketing
Virtual marketing, the most strategic means of targeting buyers in this environment, gets results quickly and broadens our reach.
Unique Strategy
Our exclusive property spotlight marketing plan offers results that other brokerages simply can’t match – helping you net more on the sale of your house*.
*Based on Coldwell Banker property spotlight marketing plan usage data reported through May 31, 2020: On average, sellers whose agents use the plan benefit with a 1% higher sales price.
Online Showing Report
I am here to guide you every step of the way in the selling process – making sure you know what to expect and answering any questions you may have.
You’ll know my comprehensive internet marketing strategy is working when you see the Insight online showing report. It shows you how many views or click-throughs your property received on major real estate websites like coldwellbanker.com, ColdwellBankerHomes.com, realtor.com®, Trulia and more. This tells you that your home is presented and priced to grab buyers’ attention.
Get The Industry’s Most Powerful Benefits for Home Sellers
No matter what your needs are as a seller, I have the tools and resources that can help through the Seller’s Assurance Program. This exclusive and industry-leading marketing suite is designed to put your home in front of more buyers, boost its sales price and help you make the move that’s right for you.
RealVitalize® Program
When you list your home with me, I can help you make the needed improvements and repairs to prep your home for sale at no cost to you until closing, using the RealVitalize program. There are no hidden fees, interest charges or markups. Most homes using the program sell at or above list price*.
Services Available:
- Staging
- Appliance Purchasing & Installation
- Cleaning
- Kitchen & Bathroom Upgrades
- Handyman Services
- Curb Appeal Enhancements
- Electrical Upgrades
- Carpentry
- Drywall & Insulation
- Landscaping
- Painting
- Plumbing
- Moving & Storage
- Junk Hauling
- Much more
*Based on Coldwell Banker property spotlight marketing plan usage data reported through May 31, 2020: On average, sellers whose agents use the plan benefit with a 1% higher sales price.
Coldwell Banker - Alexandria
© 2023 Coldwell Banker Realty
©2022 Coldwell Banker. All Rights Reserved. Coldwell Banker and the Coldwell Banker logos are trademarks of Coldwell Banker Real Estate LLC. The Coldwell Banker® System is comprised of company owned offices which are owned by a subsidiary of Anywhere Advisors LLC and franchised offices which are independently owned and operated. The Coldwell Banker System fully supports the principles of the Fair Housing Act and the Equal Opportunity Act.
